Monday, January 16, 2012

6. Post explaining each of the messages

             Message number one uses classical conditioning by using pretty girl and famous actresses and incorporating cigarettes in some way whether it be to put an image of the girl and a picture of what she may look like if she smokes cigarettes or a girl wearing a necklace full of cigarette butts, so that it would make people think negatively towards smoking cigarettes.

Message number two uses classical conditioning by pairing the action of quitting smoking with something else that people like such as an ad that has the Nike symbol on it or other popular cultural figures. People are more likely listen to an ad that had something on it that they can relate to in a positive manor.

Message number three uses images that are intense whether it be in color or in image substance to catch the viewers attention and to listen to what the ad is saying which in this case is to quit smoking cigarettes and that cigarettes are bad for your health.

Message number four uses images that we see in everyday live that we add to non smoking ads that make you look at the negatives of smoking such as not being able to smoke in restaurants or some public areas.

Message number five uses subliminal messages in ads like messages that are flashing and even having the tobacco rolled in something other than the white paper that people usually think of when they think of cigarette smoking, and using them to get people to realize that they are harming themselves and people around them and that they should quit smoking.

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